Privacy Policy
New Aim Pty Ltd (ABN 50 115 804 432) trading as Devanti and our related bodies corporate (New Aim, We, Our, Us or The Company) are committed to safeguarding the privacy of our customers, website visitors, and other individuals who interact with us.
We adhere to the Australian Privacy Principles contained in the Privacy Act 1988 (Cth) (Privacy Act).
This policy sets out how we collect, use, and disclose personal information about our:
- Customers;
- Partners, contractors, suppliers, and service providers (and their employees); and
- People who apply for employment with us.
"Personal Information" is any information or opinion about an identified individual, or an individual who is reasonably identifiable, whether or not the information or opinion is true, and whether or not the information or opinion is recorded in a material form. Personal information includes “sensitive information,” as defined in the Privacy Act.
The types of personal information we collect about our customers include, but are not limited to:
- Name, home or work address, delivery address, telephone number, and email address;
- Transaction and payment information relating to your purchase of products or services, including credit and billing details and tracking numbers;
- Demographic information, such as your postcode, age, gender, and details of your product preferences;
- Documentation required for us to provide you with our products or services;
- Information about your computer, including your IP address (when you visit our websites);
- Personal information collected in connection with warranty registrations, such as product serial number, purchase details, contact information, and any additional information provided during the registration process.
We also collect personal information about:
- The personnel of our partners, contractors, suppliers, and service providers, including name, contact details, business name, and address; and
- Prospective employees, including name, address, contact details, employment and academic histories, and the names of their referees.
In limited circumstances, we may also collect sensitive information and/or health information about you when you provide it to us.
By (1) clicking “Yes” on our Privacy Policy pop-up or any web form referring to this Privacy Policy on any of our online Platforms, (2) submitting your Personal Information to us when signing up for an account on the Website or App, (3) browsing our Website or App, (4) ordering any of our products and services, or (5) registering your product for extending warranty, you are agreeing to the terms of this Privacy Policy.
New Aim may collect personal information from you directly when you:
- Interact with us electronically or in person;
- Access our websites;
- Obtain products or services from us, or provide products or services to us;
- Register a product for extended warranty;
- Enter into arrangements with us;
- Provide feedback;
- Change your content or email preferences;
- Respond to surveys and promotions;
- Communicate with our customer service staff; or
- Apply for a role with us.
We may also collect your personal information from third parties, including:
- Suppliers who provide goods and services to us;
- Partners for whom we provide drop shipping or wholesaling services, or who permit us to sell our products on their online marketplaces (“Channel Partners”);
- Resellers who resell our products on Dropshipzone;
- External service providers who provide services or functions on our behalf, such as IT consultants, delivery and fulfilment personnel, mailing houses, and marketing agencies;
- Our insurers and brokers;
- Professional advisors;
- Third-party platforms, such as social media sites and information service providers;
- Our related bodies corporate based in Hong Kong and China, and our in-house brands; and
- Referees if you are a candidate for employment or prospective contractor.
We do not directly collect your credit card details to process your payment or for customer service purposes. Your credit card details are collected, processed and stored directly by our third-party payment processors pursuant to their terms of use and privacy policies. None of your credit card details are permanently stored with us. However, we may collect your bank account details to process refunds.
If we are unable to collect your personal information, we may be unable to provide products or services to you, and/or we may not be able to communicate with you about our products or services.
You may choose to use a pseudonym or remain anonymous when dealing with us, however, this may prevent us from being able to provide you with the products and services or communicate with you for other purposes described in this Privacy Policy.
We may use and disclose your personal information to:
- Provide you or any person authorised to act on your behalf with requested information, products, or services;
- Communicate and manage our relationship with you;
- Process and audit payments and credit checks;
- Improve our product and service offerings;
- Manage and develop our business and operational processes and systems (including training and coaching of staff and quality assurance);
- Request feedback from you;
- De-identify your personal information and engage in analytics and other research;
- Recruit and assess prospective employees;
- Manage and resolve any legal or commercial complaint or issue;
- Protect the copyright, trademarks, legal rights, property, or safety of us, our websites, customers, or third parties;
- Perform the functions necessary to run our business;
- Comply with our legal obligations or enforce our legal rights;
- Send you marketing communications, including promotional offers, newsletters, and information about our products and services, unless you opt out of such communications.
(collectively, the “Purposes”)
In addition, we may use and disclose your personal information for the following purposes, to:
- send you marketing communications in relation to our sales, products, services, or promotions;
- send you marketing communications in relation to the sales, products, services or promotions of business partners, including promotional mail together with your order;
- deliver ads that are related to our products and services that are targeted and personalised to your interests, attributes, preferences and experiences;
- enable businesses to deliver ads which are related to their products and services which may be of interest to you;
- provide you with any add-on or premium services;
- invite you to our private customer events;
- process your participation in our promotions and giveaways (including contacting you if you win, displaying your details online, publishing your name in relevant newspapers or disclosing details of winners to relevant authorities, if required by law), initiatives or any request for additional personal information such as customer surveys;
- process your participation in our business partners’ loyalty or point redemption programs;
- conduct market and customer research, analysis or tracking;
- promote our products and services;
- manage the administrative and business operations of New Aim and complying with internal policies and procedures;
- improve your customer experience across all touchpoints and training our customer experience team, such as by recording and monitoring phone calls;
- any specific purpose in relation to a particular product or service, which we may separately notify you on the product or service page; and
- as part of or in anticipation of a business sale, merger, consolidation, investment, change in control, transfer of substantial corporate assets, reorganisation, liquidation, or similar business transaction or corporate event.
(collectively, the “Additional Purposes”)
We may also use or disclose your Personal Information for secondary purposes in accordance with Applicable Laws, or with your further consent.
Finally, we may also collect information about you in an aggregated and anonymous basis - in order to conduct internal analysis of traffic patterns within our Website. This information is used by us to administer and improve our education and training products and services.
In relation to our use of your Personal Information for the Purposes or Additional Purposes, we may disclose your Personal Information to:
- our employees, consultants, temporary workers or other representatives;
- payment processors, who process your payment on the Site;
- logistics providers, such as courier, fulfilment or parcel-pickup services which will deliver your order to you, and parcel return partners;
- business partners who separately maintain an account with you for loyalty or point redemption programs;
- business partners or vendors in connection with the processing of any promotion, event or service organised by us;
- our professional advisers, bankers and auditors;
- agents, contractors or service providers who provide operational services to us or who help provide our services to you, such as online cloud storage and processing, fraud detection and monitoring, marketing optimisation, information technology, telecommunications, market research, customer analysis or tracking, security or other relevant services which requires that entity’s collection, use or disclosure of your Personal Information; and
- any other party whom you authorise us to disclose your Personal Information to.
We do our best to minimise the disclosure of your Personal Information to the information necessary to perform the related Purpose or Additional Purpose. However, we may also disclose your Personal Information for secondary purposes if the secondary purpose is related to the Purpose or Additional Purpose and you would reasonably expect us to use or disclose the information for the secondary purpose, otherwise in accordance with Applicable Laws, or with your further consent.
You acknowledge and agree that, should we sell, merge or otherwise change control of our business, the Company or the Site to a third-party:
- we shall be permitted to disclose the Personal Information and other information that we have collected from you to the third-party, without giving notice or seeking prior consent from you; and
- we shall be entitled to assign the benefit of any agreements we have with you to the third-party.
Personal information that we collect may from time to time be disclosed to parties located outside of Australia. These parties may include our related bodies corporate located in Hong Kong and China. We may also disclose personal information to recipients in other countries from time to time, where our service providers or relevant third parties, or their (or our) computer systems and/or IT services may be located.
New Aim is committed to ensuring that the information we hold is secure. To help prevent unauthorised access or disclosure, we implement physical, electronic, and managerial procedures designed to safeguard and secure information and protect it from misuse, interference, loss, and unauthorised access, modification, and disclosure.
Despite these measures, the transmission and exchange of information over the internet is not without risk, and we cannot guarantee the security of any information which is transmitted to or from us.
You may request access to the personal information that we hold about you and seek correction of such information in accordance with the Privacy Act. A small administrative fee may be payable for the provision of your personal information.
If you would like to access or correct any of the personal information that we hold about you, please contact us via the Contact Us form on the site.
We reserve the right to refuse to provide you with any personal information that we hold about you, in certain circumstances set out in the Privacy Act.
Unless you have elected to Opt-Out from receiving marketing messages, New Aim will send you marketing messages by email or SMS to keep you aware of what we’re up to and to help you see and find our products.
You have the right to request that we delete your data, or stop processing it or collecting it, in some circumstances, such as, for example, in relation to receiving marketing communications or your account with Us. Please refer to the following information on how to proceed with submitting a request to delete your personal information.
Withdrawing Consent for Marketing Communications
- to withdraw consent for marketing emails - by clicking on the ‘Unsubscribe’ link in the email;
- to withdraw consent for marketing SMS - by following the steps provided in the SMS; or
- by contacting us via the Contact Us form on the site.
Once we receive notification that you wish to withdraw your consent for receiving marketing communications, it may take up to five (5) business days for your withdrawal to be reflected in our systems. Please note you may still receive marketing communications during this period.
If you withdraw your consent to receive marketing communications through a specific communication mode (e.g. SMS) we may still contact you via other communication modes you have subscribed to (e.g. email).
If you withdraw your consent for us to use and process your Personal Information for the Purposes or the Additional Purposes or for other purposes, we may no longer be able to provide you with the related products, services or benefits associated with our promotion.
Please note it is not possible to unsubscribe from non-promotional (transactional) communications relating to your online orders or the operation of your account.
Other requests to delete your personal information
If you wish to submit other requests in relation to the deletion of your personal information, please contact us via the Contact Us form on the site.
When you visit any of our websites, we may collect certain information such as browser type, operating system, website visited immediately before coming to our site, etc. This information is used in an aggregated manner to analyse how people use our site so that we can improve our service.
We may use cookies on our websites. Cookies are very small files that a website uses to identify you when you come back to the site and to store details about your use of the site. Cookies are not malicious programs that access or damage your computer. Most web browsers automatically accept cookies, but you can choose to reject cookies by changing your browser settings. However, this may prevent you from taking full advantage of our website. Our website may use cookies to analyse website traffic and help us provide a better website visitor experience. In addition, cookies may be used to serve relevant ads to website visitors through third-party services such as Google AdWords. These ads may appear on this website or other websites you visit.
Our site may have links to other websites not owned or controlled by us. These links are meant for your convenience only. Links to third-party websites do not constitute sponsorship or endorsement or approval of these websites by us. Please be aware that we are not responsible for the privacy practices of other such websites. We encourage our users to be aware, when they leave our website, to read
If you wish to make a complaint in relation to this policy or our information handling practices, please contact us via the Contact Us form on the site. We take complaints very seriously and will respond promptly to seek to resolve the issue.
If we have not responded to your complaint within a reasonable time or you are not satisfied with our response, you are entitled to make a complaint to the Office of the Australian Information Commissioner (OAIC).
For any questions relating to your Personal Information or about this Privacy Policy, if you have a complaint regarding the collection, use or handling of your Personal Information by us, or a question about how we are complying with Applicable Laws, you may contact us as follows:
By Email
Go to our Contact Us form on the site page to correspond via email.
By Post
New Aim Pty Ltd (ABN 50 115 804 432)
16-18 Cato Street, Hawthorn East 3123 VIC
Australia
Emails and letters should clearly state that you are making a privacy-related, query, request or complaint in the subject line to ensure the matter is dealt with expediently. We will strive to deal with any query, request or complaint promptly and fairly.
You can find more information about privacy and the protection of your Personal Information on the website of the OAIC at https://www.oaic.gov.au/.
This Privacy Policy and your use of this Website shall be governed in all respects by the laws of Australia.
Please be aware that we may, from time to time, amend this Privacy Policy, in our sole discretion and as required by law. All amendments will be effective immediately upon our posting of the updated policy on our website. Please check back from time to time to review our Privacy Policy.
Subject to your rights at law, you agree to be bound by the prevailing terms of the Privacy Policy on our Website, any updates to which will be posted on the Site and viewed at Privacy Policy. By continuing to use the Site and/or services after the Privacy Policy has been amended, you hereby agree to be bound by the terms of such amended Privacy Policy. If you do not agree with the terms of this Privacy Policy, as it may be amended from time to time, in whole or part, you must terminate your use of the Site. You are encouraged to visit the above Site regularly to ensure that you are well-informed of our latest policies in relation to Personal Information protection.
Last Updated on 17 Sep 2024
